Many tour operators – but also many hoteliers – want agreements to be drawn and signed on their own forms. In this case, the agreements should be thoroughly examined in order to avoid errors and the specific conditions should be carefully read and mutually accepted, so that the cooperation between the two parties has a positive effect. However, it is a question of what hoteliers should do to ensure that the overall negotiations lead to the desired result. Let`s focus on this topic by presenting essential advice and sound advice that hoteliers should keep in mind when negotiating: in the context of negotiations and discussions with each tour operator, hotels should clarify the key elements related to their operation and the general context in which they normally develop their different cooperations. Clarifying these points (z.B. cancellation conditions or additional services available to their customers) allow tour operators to get a better idea of the case and adapt their proposals accordingly. In order to better understand the dynamism and intensions of each tour operator about our hotel, we must first ask a few key questions. These questions, in addition to the necessary and useful information about the upcoming cooperation, make it clear to the tour operator that the hotel is made up of people with in-depth knowledge of the sector. At the same time, they manage to strengthen the position of hoteliers against several demands of the other party. . . .